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Submitted by: Rahmudi Nurasaitma, Ika Sri
On: Feb 19, 2018 @ 3:15 PM
IP: 103.31.207.25

• 1. Title [Judul]: HUBUNGAN ANTARA KONFORMITAS DAN HARGA DIRI DENGAN PERILAKU BERBELANJA ONLINE PADA MAHASISWI FAKULTAS ILMU SOSIAL DAN ILMU POLITIK UNIVERSITAS MULAWARMAN
• 2. Creator [Pengarang/ penulis]: IKA SRI RAHMUDI NURASAITMA
• 3. Subject [Subjek dan kata kunci]: Conformity, Self Esteem, Online Shopping Behavior
• 4. Description [Abstrak] : This study aims to determine the relationship between conformity and self-esteem with online shopping behavior on the studies in faculty of social science and political science, Mulawarman University. The method of this research is quantitative. The total number of subjects are 96 people by used stratified purposive sampling as the sampling technique. The research data was obtained used a likert scale of conformity, self-esteem, and online shopping behavior. Data were analyzed with regression full and gradually models with the help from program Statistical Package for Social Sciences (SPSS) 20.0 for windows. The results of the first analysis showed there was a positive and significant relationship between conformity with online shopping behavior, the values is Tvalue > Table (Tvalue = 3,978 > Ttable = 1,986) dan p = 0,000 Ttable (Tvalue = -2,463 > t table 1,986) dan p = 0,016 Ftable (Fvalue = 73,161 > Ftable = 3,09), Adjusted R square = 0,603, dan p = 0,000 < 0,05
• 5. Publisher [Nama Lembaga Kontributor]: Program Studi Psikologi
• 6. Contributor [Pembimbing, promotor, ilustrator, produser, dll.] : Hj. Hairunnisa, S.Sos., MM dan Rini Fitriani P, S.Psi., MA
• 7. Date [Tanggal / tahun penciptaan atau penerbitan]: 2017
• 8. Type: Artikel
• 9. Identifier/ permalink [URL menuju konten di lembaga kontributor]: http://ejournal.psikologi.fisip-unmul.ac.id/site/?p=1357
• 10. Right [Contoh: CCL, MIT, Open Document, dll.]: Open Document